Brisbane Airport Corporation
Digital Marketing, Weibo, WeChat & RED Account Management, Graphic Design
MediaMo manages Brisbane Airport Corporation's Chinese website, Weibo, WeChat and RED accounts.
MediaMo has translated the website into simplified Chinese to assist Chinese-speaking travellers in getting information regarding their journey.
MediaMo has been managing the Chinese content creations, translations and on-page optimisation (including but not limited to meta tags, internal link building, ongoing traffic / referred revenue tracking).
MediaMo also manages Brisbane airport's Weibo account, which engages with the Chinese market through locally relevant content.
Besides, MediaMo has been operating Brisbane airport's WeChat official account for years and has recently established a RED account, focusing on information sharing and interaction with the audience.
Our team launched Brisbane airport’s first WeChat mini-program, an in-app feature that provides airport-related information to users, such as flight checking, customer service, retail shopping exploration, and transport guidelines and more.