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Stay updated to the latest Chinese marketing trends and changes in customer behaviours and learn more about promotional strategies and channels, targeting Chinese customers.
Vian Yang
Jul 7, 20233 min read
RED Advertising Platform: The Ultimate Marketing Solution in the Chinese Market
In today's highly competitive business landscape, effective advertising and marketing strategies are crucial for any brand's success....
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viola88
Jul 9, 20216 min read
How to target Chinese with WeChat and Weibo Advertising?
Want to target Chinese customers in Australia, but do not know which advertising platforms are the best for you? Want to place ads on...
461 views0 comments
viola88
Jul 9, 20214 min read
A Guide to Video Productions in Brand Storytelling
Video is essential in marketing nowadays, with our audience’s attention span becoming shorter. Videos can help convey your brand’s...
35 views0 comments
zoeylhs
Apr 1, 20213 min read
How to Reach Multicultural Audience with smart advertising? Multicultural Premium Network (MPN)
Need a plan to reach a multicultural audience to build brand awareness and genuine relationships with your customers? Our Multicultural...
132 views0 comments
zoeylhs
Feb 10, 20215 min read
How KOL marketing influences young Chinese consumers’ buying behaviours via social media?
In the interconnected media environment, young Chinese consumers tend to spend a massive amount of time searching for Influencer/Key...
1,338 views0 comments
zoeylhs
Feb 3, 20215 min read
How to Grow Your Business on RED, the Instagram-like Chinese Platform with an eCommerce Marketplace
Have you ever wondered if your business could be marketed to the Chinese community effectively through an Instagram-like platform with a...
78 views0 comments
zoeylhs
Jan 27, 20214 min read
eCommerce Marketing Strategy 2021: New Features of Chinese Social Media & Consumers Buying Behaviour
E-commerce marketing on Chinese social media is the primary strategy for businesses to attract new consumers. Social media platforms are...
94 views0 comments
viola88
Oct 7, 20207 min read
The Ultimate Guide to Targeting Chinese-Australian Customers
We have conducted a Chinese-Australian demographic analysis and summarised key social medias they use, and how to utilize these platforms
755 views1 comment
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