About Us
MediaMo is a award-wining bilingual marketing agency with a mission to bridge the gap between organisations and the Chinese audience in Australia as well as in Mainland China.
MediaMo won the Young Professional/Start-up Award and The Members' Choice Award at the 2022 Hong Kong Australia Business Association(QLD Chapter) Business Awards
We are the official partner with UQ Student Work Experience Program (SWEP) at the University of Queensland.
About MediaMo
(Our founding story)
MediaMo helps businesses thrive in the new era of digital marketing.
Our founder Dr Lavender Shu is a seasoned cross-cultural marketer and communications professional with over a decade's experience within the tourism, aviation, retail & education industries. She also holds a PhD degree in digital marketing and researched a topic that sits very close to her heart - How do Chinese students use social media to choose an overseas study destination. During her time at Brisbane Airport Corporation, she struggled to find a locally based company that could provide all-rounded media/marketing services for the Chinese market, hence she decided to build her own that does.
Armed with her substantial academic background and industry experience working for Tourism & Events Queensland and Brisbane Airport Corporation, She founded MediaMo in 2020.
MediaMo is a bilingual full-service media/marketing agency, with a mission to bridge the communication gap between organisations and the Chinese audiences in Australia as well as in Mainland China.
With over 10 years of experience in cross-cultural marketing, MediaMo is well versed in the Chinese market and highly experienced in utilising Chinese media. MediaMo provides a wide range of services such as digital marketing solutions, multimedia production and influencer marketing.
Check out some of the work that we’ve done for our clients .
Production Team
Will Chan
With more than 7 years of industry experience, Will is specialised in commercial/ wedding and landscape Photography and Videography.
Past Cases:
S&C | Commercials Film | 2021.05
Raywhite Sunnybank Hills | Property Shooting | 2020.01-12
& Griffith & China Airline | Do you remember me | 2019
CCTV | A Bite of China | 2018.1
CCTV | Human Geography | 2015.4 - 2017.11
Production Team
Crystal
With a background in Bachelor of Fine Arts from QUT, Crystal has been engaged in the filming industry for 3 years. She has participated in many production projects, not but limited to short film shooting, commercial promotion, wedding and music videos.
Dr Lavender Shu
Founder & Chief Executive Officer
Lavender is a seasoned cross-cultural marketer and communications professional with almost a decade’s experience in the tourism, aviation, and retail industries. She had undertaken various positions in digital communications, PR and marketing research analysis.
Armed with her substantial industry experience working for Tourism & Events Queensland and Brisbane Airport Corporation, she had developed an in-depth knowledge to draw upon when she completed her PhD at The University of Queensland, which investigated the “Influence of social media on study destination selection: a study of Chinese outbound students”.
Our Team
Vian Yang
Marketing Coordinator
Vian is a passionate digital marketing professional. She is focusing on producing integrated multi-channel marketing campaigns and creative content. she is skilled in the effective growth of brand awareness and impressions through the creation of engaging content.
She has extensive experience in the delivery of high-quality marketing campaigns. She can develop and execute concise and comprehensive marketing plans. Vian has a professional knowledge background in marketing, she has completed her Master’s degree in Strategic Advertising at the Queensland University of Technology.
Jia Ying Teh
Design Specialist
Jia Ying is a professional graphic designer. She brings a range of art and design disciplines to each of her projects. From brand strategy and user interface design to creative writing and front-end development, her work reflects an appreciation for the complete brand experience.
The words "create" and "design" have always sparked a passion and excitement within her. For her, design is a way to change the quality of her own life, and a way to change the way others live. With over 2 years of experience as a freelance graphic designer, fluency in both English and Chinese, she is well versed in a variety of digital media marketing, including online advertising, social media posts and promotions, and brand identity design.
